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Centralized vs. Decentralized Decision-Making

Centralized vs. Decentralized Decision-Making

by Alan Yong | May 23, 2024 | Organization, Strategy

Discover the pros and cons of centralized vs. decentralized decisions in eCommerce and learn how to strike a balance for optimal business success. Introduction In the ever-evolving landscape of eCommerce, the decision-making structure plays a pivotal role in shaping...
Leveraging Analytics for Growth in CPG eCommerce

Leveraging Analytics for Growth in CPG eCommerce

by Alan Yong | May 23, 2024 | Data & Analytics, Strategy

Leverage analytics to optimize product visibility, competitiveness, optimize supply chain and increase growth, revenue and performance in eCommerce. Introduction In the ever-evolving landscape of consumer goods eCommerce, the utilization of retail platforms coupled...
Influencer Marketing Power in CPG eCommerce

Influencer Marketing Power in CPG eCommerce

by Alan Yong | May 23, 2024 | Digital Marketing, Strategy

Discover how influencer has emerged as a potent strategy for marketing, boosting visibility, sales, and fostering loyalty in Consumer Goods eCommerce. Introduction In the vast landscape of eCommerce, where competition is fierce and consumer attention spans are...
Introduction to eCommerce Organizational Structure

Introduction to eCommerce Organizational Structure

by Alan Yong | May 23, 2024 | Organization, Strategy

Significance of organizational structure in eCommerce, its impact on a company’s ability to compete and thrive and basic structure of an eCommerce organization. Introduction In the fast-paced world of eCommerce, organizational structure plays a pivotal role in...
Subscription Models for Online CPG Brands

Subscription Models for Online CPG Brands

by Alan Yong | May 23, 2024 | Sales and Promotion, Strategy

Discussing the benefits and implementation of subscription models for consumer goods eCommerce. Introduction In the rapidly evolving landscape of eCommerce, consumer goods brands are increasingly turning to subscription models to enhance customer engagement and drive...
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